Why we founded NextGen Vision.
28. October 2025
From strategic brand consultant to holistic-strategic advisor for business succession.
After more than ten years of strategic consulting in top management, with a focus on brand and corporate development, for medium-sized companies and tourism regions, something has become particularly apparent to me in recent years: What is the point of the perfect strategy if the long-term future of the company is not secured?
For a clear strategic vision of the future, succession must also be regulated. Especially when, as in many of my consulting projects, the current generation of entrepreneurs is already at the end of their careers. I quickly realized that successful corporate succession is more than just a business transaction. It is not just about figures, processes or contracts. Rather, in family businesses and tourism destinations, the change should be viewed in a human, systemic and future-oriented way.
With NextGen Vision, my wife and I start exactly there: I bring the structure, strategy and brand orientation. Together with my wife Sabine, we create space for relationship, connection and transformation. We support the next generation of entrepreneurs in taking the lead, clearly, holistically and with foresight, and also in finding the right role for the transferring generation.
My perspective: Strategy meets humanity.
I have been fascinated by family-run companies and their company history spanning generations from a very early age. When the company succession was pending at my wife’s family, the topic suddenly became very tangible. More details can be found in Sabine’s blog post. In my role as a strategy consultant, I quickly learned: Good concepts bring a lot, but for real, sustainable change, trust, emotional clarity and a common view of the future are also needed – from all those involved.
At NextGen Vision, our philosophy is: “Corporate succession with structure, heart and strategic foresight.” My personal claim is therefore: I accompany not only processes, but above all the people and interpersonal relationships behind them.
Why family businesses and tourism destinations in particular?
Family businesses often have a decisive turning point with the handover: responsibility changes, roles change, values come into play and the company’s future must be renegotiated.
Tourism destinations have been the central theme in my consulting practice for many years. And there, too, it is a matter of passing on the management responsibility for destination development to the next generation of tourism companies. In addition, in tourism regions, strategic brand and destination development meets the complex structures of regional roots with many stakeholders, exactly the field of tension that fascinates me.
My approach combines these two worlds, the entrepreneurial middle class and the tourism destination with their special features. Structures that are characterized by complexity, human relationships and a hands-on mentality.
My contribution: What I bring with me.
Strategic clarity: With over ten years of consulting experience in strategic management and an international focus, I bring a strategic and innovative view to corporate development.
Systemic instinct: Because a succession is rarely just a handover, but continuous change and constant adaptation. Role and relationship dynamics are always part of the game here.
Brand and future orientation: My previous activities, especially in the strategic brand and destination context, allow me to work with you to create a strategic vision of the future that sets a clear direction with large development spaces.
Partnership support: My wife and I see ourselves as “sparring partners at eye level” not as expert consultants in the classic sense, but as companions and sources of inspiration.
My approach in concrete terms: From looking ahead to the strategic foundation.
Our consulting approach at NextGen Vision is based on the so-called “KLARBLICK model”:
1. Vision: Jointly develop a future in which the next generation takes responsibility, which the transferring generation supports.
2. Structure: Roles, responsibilities and tasks must be clearly defined. Because without structure, much remains diffuse.
3. Strategy: Rethinking the business model, brand positioning and strategic viability and planning sustainable corporate success.
4. Transformation: Realize the successful change to the next generation of leaders. Step by step, accompanied and with the necessary freedom for change.
5. System & Relationship: Family dynamics, values, communication, aspects that are often underestimated, but are central to a successful cooperation in the transfer process.
My promise.
When we start together, it means: We are not only there once as a service provider, we accompany generations of entrepreneurs with heart and mind on their way from the handover to a successful corporate future. We help you to ensure that your company is not only factually handed over, but holistically developed. That not only is taken over, but is authentically managed. And that not only is tradition continued, but the future is shaped innovatively.
We look forward to being in touch with you, getting to know your company stories and jointly shaping the next step responsibly. Because for me, real succession is: Taking responsibility, shaping together, remaining fit for the future.